The Unexpected Business Lessons I Learned from Two Lemonade Stand Encounters

Photo by Rod Long on Unsplash
  • offering multiple, but not too many, versions of the product reduces friction and increases the likelihood of a sale;
  • accepting multiple payment methods is key to not losing sales due to unexpected issues;
  • to thrive, businesses must keep up with customer expectations about impact and sustainability.



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Daniel Steban

Daniel Steban


Creative entrepreneur and digital asset investor. I share actionable knowledge for creative solopreneurs to stay autonomous and build a resilient mindset.